The Final Box

Everything has now been illustrated and designed so all that was left was to print and put it together.

This is the finished package before twine has attached the sides together.

The twine sides were put in and successfully prevent the bottles from falling out. 

The new larger handle can now easily hold more weight without fear of ripping like the previous prototype. 

I am very happy with the decision to keep the cardboard colour showing through, not only does it cut cost on ink and make it less green it also flows with the text and rustic style.

The final box

I am extremely happy with the final outcome of my packaging, and I feel it meets the requirements of the brief. Its strong enough to hold the bottles and its snug enough to stop them rattling around. It conveys the message of telling people about Wye Valley Brewery and Legges of Bromyard and what they stand for, they create real ales and delicious food that's of the highest quality and its all done with the resources locally to them.

Illustrated Package Design - Recipe

Using the newly chosen typeface Handwriting - Dakota I created a recipe example that will accompany each specific ale.

This will be placed on the back of the box and will be directly in-line with the drafts board so that when it is removed from the box it can be a game board and one side and a recipe that can be placed in the kitchen on the other.

The example recipe used can be found here -
http://www.bbcgoodfood.com/recipes/8326/serious-steak-and-ale-pie

Illustrated Package Design - Final Text in use

This is the text that will cover the front of my packaging in the newly chosen typeface of Handwriting - Dakota.