Beer and Food Matching Research

As one of my packaging's alternate uses will be to give information regarding a specific recipe or a general good combination of beer and food, I had a look online to see what people have already discovered works well together.

The site of interest that I came across was the campaign for real ale site. This had a section (linked below) that was dedicated to looking at what types of ale go best with each specific food.
Using this would mean the potential idea of having a variety of different recipe's on each of WVB's ales, which would then allow the consumer to collect a vast amount of knowledge of combining the ales they buy with their everyday meals. Of course this is just a potential and not plausible for this brief as it would require many different designs for each individual ale.

Using this information now allows me to find a tried and tested food recipe that will go great with a specific ale. The packaging will be dedicated to the specific ale instead of a general this can go OK with any ale recipe

http://www.camra.org.uk/page.aspx?o=282021
Edit - Recently the site has prevented me from viewing its pages and i believe this is to do with making an account with them first as I don't think this was around previously.

Whilst looking back at WVB's site I found that already their dropping hints about some good ale and food combinations. Their beer of the month which is "Christmas Whiskers" has extra information about how it goes well with Game, Plum Pudding and Mince Pies, perfect for the winter weather.

http://www.wyevalleybrewery.co.uk/beers/index.html